Sunday, February 10, 2013

Composite Card



The Composite Photo Card (Comp Card or Zed Card) helps to get you noticed and considered for projects. A comp card provides a small collection of pictures and basic stats on card stock or rigid paper. It is a standard marketing tool that has been around for many years and is still very essential to have these days. A comp card essentially serves as a models’ business card, it should aim to leave a lasting and favorable impression upon first glance.

What you should include on your Comp Card:

  • The ultimate success of a comp card lies in the quality of the photographs. This quality comes not only from the level of professionalism and creativity of the photographer and his team, but also from the level of the model's talent. An effective comp card requires an excellent set of photographs. Most important is an eye-catching, grab- your-attention-from-across-the-office head shot for the front of the card.

  • Your comp card should include your first and last name, as well as your very best head shot. Your head shot is the most important and immediate first-impression that you can make. Be sure to choose a high-resolution image, one that is free of grain or static, and one that is rather simple; NO excessive Photoshop, no graphics, no filters or any other distracting and unnecessary features. Just remember: Your head shot should showcase your natural beauty, not detract from it.

  • Your comp card should include 3-5 of your strongest and most striking photos from your modeling portfolio. You want to showcase your variety as a model, so be sure to choose an assortment. If you have 4 photos of you in a white t-shirt, how are you going to convince potential clients or agencies that you can handle fashion, swimwear, or beauty shots? These photos are your opportunity to show your range, variety is the key.

  • Also, include your basic stats: height, weight, bust, waist, hips, dress size, shoe size, hair color, eye color, and your preferred contact information, cell phone and email address at a minimum. Make sure that the font can be clearly read.

Here is a good example of a front and back of a comp card:


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